Sales Development Representative SDR/BDR

Anywhere Remote only

Full time

Feb 12 is the world’s first Customer Intelligence Platform (CIP) and was built by an experienced group of industry leaders. Our proprietary technology provides predictive, prescriptive, and personalized customer insights and recommended actions. Customer teams can subsequently take the right actions to prevent churn, increase expansion opportunities, and align the entire organization around delivering amazing, personalized customer outcomes. 

We are a successful startup backed by VCs like Sapphire Ventures, Bonfire, Greycroft, and Launch Capital. Our VCs are early investors in companies like Salesforce, DocuSign, Square, Airbnb, Uber, Snowflake, Spotify, Pendo, etc. We recently raised an oversubscribed Series A. The new technology has mentions on Forbes, Fortune, CIO review, and our founders Gaurav and Saumya were recently announced by Forbes 30 under 30.

Join our core team of sales professionals, demand degeneration specialists, content creators, product leaders, and AI engineers to create, launch, and market a new platform, This is a remote role located anywhere in the US; however, the majority of collaboration happens during West coast hours.

We Are Looking For:

As a mid-level Business Development Rep. (BDR) you’ll be at the tip of the spear, responsible for researching and qualifying top of funnel leads while being the first to connect with our potential customers. You’ll research and build contact lists, make outbound cold calls/emails to those who fit our Ideal Customer Profile (ICP) and will then partner with AEs to get customers onboarded. This position will spend roughly 80% of the time on the phone or email prospecting for new clients. This position is a great way for individuals to gain in-depth sales experience with a rapidly growing SaaS company looking to win the category! 

What You’ll Do:

  • Generate high volume quality MQLs through various direct sales efforts such as calls, emails, events, webinars, and other channels generated by Marketing.
  • Make daily outbound calls/emails to prospects who have demonstrated interest.
  • Follow up on all calls and emails until meetings are booked or you’ve been able to move the prospect through the funnel to an SQL/SAL.
  • Record all activities and properly manage lead stage/flow in our Salesforce CRM.
  • Achieve or exceed monthly quotas of meetings, demos, and qualified leads worked with AEs.
  • Schedule product demos on AE's calendar.
  • Establish BANT by asking the right questions about the prospect's business, their challenges, and helping them understand how will help them solve those challenges.
  • Discern buyer intent and partner with AEs to get the right customers onboarded.
  • Work closely with Marketing, Product, and CS/CX to clearly communicate critical top-of-funnel feedback and suggestions that help optimize segmentation, content, & features.

What You’ll Need:

  • Must have at least 1 year of inside BDR/SDR experience in the SaaS or similar software space - If you do not have this, please do not apply.
  • Great speaking self-awareness and ability to read prospect signals and adjust accordingly to move the prospect down the funnel.
  • Must have a clear, easy-to-understand phone voice and a professional Zoom presence with the ability to engage and empathize over the phone.
  • Hands-on experience with multiple sales prospecting techniques like cold calling, cold emailing, video conference selling, and social outreach is a must.
  • Knowledge of sales & marketing constructs like BANT, the evergreen funnel, and playbooks are important.
  • Must be a great listener with an ability to address objections graciously and frame the next steps clearly.
  • Good writers and creative thinkers needed - Must be able to craft well-written (great grammar and spelling), compelling emails, and responses that lead prospects down the funnel.
  • Verifiable track record of success and goal attainment in a frontline sales-oriented role
  • Deep knowledge of software and social networks (especially LinkedIn, Facebook, and Twitter) is important.
  • Track record of (over)achieving sales quotas.
  • Must have a strong, self-motivated drive, passion, and desire to deliver results.
  • Experience in a fast-growing startup environment is a big plus.

What We Offer:


  • Be part of an exciting high-growth SaaS organization 
  • An impactful role with lots of growth potential 
  • A lot of freedom to apply your creative and strategic skills
  • A work-hard, play-hard environment
  • Flexible schedules to make WFH more enjoyable-such as our half-day Fridays!
  • Robust healthcare plans-100% medical coverage for employees
  • PTO and Company Holidays
  • Weekly company-wide “all hands” meetings
  • An OKR driven team so everyone is on the same page
  • Sponsor H1-B Visas

Our Core Values:

We Are Customer & Product Obsessed 

We’re passionate about making our product the best in the world in order to drive amazing customer outcomes. Every feature, every screen, every word is thought through to maximize true customer value. It’s magic, smooth, easy, and fantastic.

We Foster Collaboration & Bring Our True Selves 

We know that many of our biggest advances grow out of work done across multiple teams. We foster respect, open communication, transparency, authenticity, and we love working together. 

We Have a Growth Mindset 

We make big bets and we believe in the power of constructive feedback and encourage continuous team learning and group growth.

We Hold Ourselves Accountable for Excellence 

We own challenges, problems, solutions, and outcomes. We don’t blame our team, circumstances, or rely on luck. We take ownership, find solutions to challenges, and execute quickly to constantly evolve.

We Have Internal-Drive

We’re a company of builders who care deeply about real-world applications. We are driven to do only amazing work and know that we will be the 99th percentile by working smarter and harder.

We Lead With Purpose, Optimism, & Gratitude

We are optimistic and are grateful for our team, our customers, our partners, and our opportunity to impact the world! 

Individuals seeking employment at are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

PLEASE NOTE - Direct applicants ONLY. Any recruiter/3rd party submissions we receive will be considered a gift.


Apply for this position Back to job

You must be logged in to to apply to this job.


Your application has been successfully submitted.

Please fix the errors below and resubmit.

Something went wrong. Please try again later or contact us.

Personal Information


View resume


Prevent customer churn and grow revenue using AI