Demand Generation Manager

Matik

San Francisco, CA, USA Remote

Full time

Jan 24

The Matik platform enables business professionals to generate customized presentations (in PPT or Google slides) with dynamic content in minutes and not hours. Our goal is to become the automation lever for sales professionals when it comes to customized content creation - quarterly business reviews, pricing decks, renewal decks, etc. Matik allows you to easily connect to your data sources (Databases, BI tools, CRM, etc) to create dynamic content that you can add to templates in Google Slides and PPT. What email automation did for email templates we are trying to do for presentations. We are backed by a16z, Menlo Ventures, Box Group, and Oceans Ventures.

Matik Values: 

  • Customer First - we don’t want to just build products that we like, but rather our customers find extremely valuable. This doesn’t mean we compromise our other values or build whatever a customer wants. Lastly, the security of our customer’s data is very important to us and we want to ensure our decision making keeps this in mind. 
  • Trust and Transparency - at the core of every relationship is trust. It is imperative that we gain and maintain the trust of our colleagues, customers, and investors by being honest, transparent, and ethical. 
  • Quality - everything we do should personify quality. Whether it is building out new features or putting together a marketing campaign, we should all strive to hit a certain standard of quality that customers are expecting. 
  • Compassion - We all come from different backgrounds and perspectives. As such, we should all actively strive to understand these perspectives without bias or judgement

Role Description

Matik is looking for a demand generation manager to be a founding member of the marketing team, and build Matik’s demand generation function. Reporting to the Head of Marketing and working closely with cross-functional teams, this person will be responsible for the strategy and execution of marketing programs that capture and nurture leads across multiple channels.

Responsibilities

  • Own the strategy and manage the day-to-day execution of our full-funnel marketing campaigns, with direct responsibility for hitting MQL targets and other performance KPIs
  • Design multi-touch customer journeys, and execute the programs that nurture leads down the journey from prospect to customer
  • Inform content development and scale our content reach through various channels
  • Build the foundation of marketing operations, and develop reporting on all aspects of the conversion funnel, including the health of marketing contribution to the sales pipeline & conversion, and cohort analysis
  • Analyze the conversion funnel and identify the largest areas of optimization, and implement strategies to capitalize on these opportunities
  • Lead A/B testing strategies and execution across all channels

Basic Qualifications

  • 5+ years of demand generation or digital marketing, owning and driving results across multiple channels
  • Experience working in B2B space and generating demand for enterprise products
  • Strong analytical skills, and proven track record in making data-driven decisions to continually optimize performance and determine future investments

Preferred Qualifications

  • Experience running ABM campaigns
  • Experience working on SEO initiatives

What we offer

  • The opportunity to evolve and grow a proven solution to a real problem
  • 100% coverage (medical, dental, and vision)
  • Monthly stipend for health & wellness, and your phone bill
  • LinkedIn Learning subscription
  • Every other Friday off during summer
  • Great environment for collaboration and growth 
  • Brand new Mac Laptop
  • Burritos every Friday :)

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Matik

Transforming the way people work by automating the generation of repetitive data-driven narratives

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