Lead, Events & Account Based Marketing



Full time

Sep 30

Why this role is important for us? 🔗

  • At Atlan, we have a clearly defined ICP: Customers who've implemented Snowflake, Redshift, Looker ++ i.e. the Modern Data Stack
  • Just as ABM & Events played an important role in Snowflakes supersonic growth from 2016-18, we're looking for someone to spearhead our events & ABM function at Atlan (Podcast Link: https://www.saastr.com/building-your-marketing-to-100m-with-snowflake-cmo-denise-persson/)
  • You will spearhead a fully new channel, that has a HIGH success rate in our industry on our quest to become a category defining company!

Your Mission at Atlan 🌟

  • Turn events & ABM into a driving force to help Atlan become a home for data teams around the world
  • You will own and develop our event strategy: from large splashes like conferences & webinars to closed-door settings like roundtables, and wine & dines. This includes both events that Atlan attends & sponsors + organizes
  • You will own end to end execution of events at Atlan
  • You will own the broader ABM strategy including nurture flows, ads and more

What makes you a match for us? 😍

  • A demonstrated track record of organising digital events and owning end to end execution of the same
  • Detail orientation in organising and curating events that people LOVE. The extra attention to detail is what changes the game!
  • Creativity to cut through the noise. Host the next event as a Twitter Spaces chat, anyone?

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